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Honouring Strength with Design & Illustration: 𝗧𝗵𝗲 𝗣𝘂𝗿𝗽𝗹𝗲 𝗣𝗮𝗰𝗸

This logo design celebrates the strength and resilience of my client's sister, a woman living with Type 1 Diabetes for 25 years. Inspired by her unwavering spirit and the annual Diabetes Walk tradition with her family, the logo captures her essence and their united fight for a cure.

Key Elements:

  • Signature Purple: The colour reflects the iconic purple lunch box gifted by her friend that held her insulin, medical supplies, and snacks—symbolizing support and community.

  • Confident Silhouette: A dynamic silhouette showcases her signature clipped fringe and athletic shorts, representing her active lifestyle despite the challenges.

  • Blood Sugar Monitor: A subtle yet significant inclusion, signifying the constant companion in managing her condition.

  • 25th Year Badge: A badge incorporated into the design subtly highlights the milestone anniversary of her diagnosis.

Application and Functionality:

Designed as a single-color logo, it prioritizes legibility and ease of printing on t-shirts for the upcoming Diabetes Walk. This allows for broad use and visibility during the event, raising awareness and fostering support for the cause.

Overall Tone:

Empowering, supportive, and hopeful, the logo embodies the unwavering spirit of this woman and the strength of her family's "Purple Pack."

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